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	<title>Brunnow &#187; Press Release Distribution</title>
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	<link>http://www.brunnow.com</link>
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	<pubDate>Wed, 01 Oct 2008 02:27:01 +0000</pubDate>
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			<item>
		<title>Public Relations for Horse Racetracks</title>
		<link>http://www.brunnow.com/public-relations-for-horse-racetracks.html</link>
		<comments>http://www.brunnow.com/public-relations-for-horse-racetracks.html#comments</comments>
		<pubDate>Wed, 01 Oct 2008 02:27:01 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/public-relations-for-horse-racetracks.html</guid>
		<description><![CDATA[Sports betting is an issue, which some residents near racetracks feel brings in a bad element. With alcohol sales also some say it is just asking for problems and that it brings in crime. However, on the flip side it brings in money and folks from other areas to spend money on food, services and [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/public-relations-for-horse-racetracks.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Public Relations &#38; Your Small Business</title>
		<link>http://www.brunnow.com/public-relations-your-small-business.html</link>
		<comments>http://www.brunnow.com/public-relations-your-small-business.html#comments</comments>
		<pubDate>Tue, 30 Sep 2008 07:02:03 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/public-relations-your-small-business.html</guid>
		<description><![CDATA[The practice of public relations is often misunderstood, thus overlooked by small business owners. There is an assumption among small businesses that PR exists only to serve corporate giants who are looking to dodge impending negative fall out of their reputation, following a catastrophic blunder on the part of their company. While public relations is [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/public-relations-your-small-business.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>10 Secrets to Get Your Press Release Noticed</title>
		<link>http://www.brunnow.com/10-secrets-to-get-your-press-release-noticed.html</link>
		<comments>http://www.brunnow.com/10-secrets-to-get-your-press-release-noticed.html#comments</comments>
		<pubDate>Tue, 30 Sep 2008 02:17:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/10-secrets-to-get-your-press-release-noticed.html</guid>
		<description><![CDATA[Its difficult enough running the day-to-day aspects of a business, let alone trying to drum up new business as you go. But according to Shannon Cherry, APR, even if you have additional staff helping to get the word out about your products and services, location and prices, delivery and sales support, news releases can make [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/10-secrets-to-get-your-press-release-noticed.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Public Relations and Reporters</title>
		<link>http://www.brunnow.com/public-relations-and-reporters.html</link>
		<comments>http://www.brunnow.com/public-relations-and-reporters.html#comments</comments>
		<pubDate>Mon, 29 Sep 2008 20:52:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/public-relations-and-reporters.html</guid>
		<description><![CDATA[As a reporter I always get a kick out of hearing about the secrets of success used by pirates of the public relations world, all the special methods and techniques implemented by these crafty folks to get their press releases published and the story about their clients into the promised land of print or television [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/public-relations-and-reporters.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Public Relations for Outside Advertising Firms</title>
		<link>http://www.brunnow.com/public-relations-for-outside-advertising-firms.html</link>
		<comments>http://www.brunnow.com/public-relations-for-outside-advertising-firms.html#comments</comments>
		<pubDate>Mon, 29 Sep 2008 09:21:59 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/public-relations-for-outside-advertising-firms.html</guid>
		<description><![CDATA[Outside Advertising Firms know they need to continually propel public relations and of course this is not as easy done as said. Sure you can advertise for every worthy cause in the community on City Buses, Billboards and park benches, but in the end those spaces need to be sold to make money and if [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/public-relations-for-outside-advertising-firms.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Public Relations for a Pool Service Company</title>
		<link>http://www.brunnow.com/public-relations-for-a-pool-service-company.html</link>
		<comments>http://www.brunnow.com/public-relations-for-a-pool-service-company.html#comments</comments>
		<pubDate>Mon, 29 Sep 2008 06:51:59 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/public-relations-for-a-pool-service-company.html</guid>
		<description><![CDATA[A pool cleaning business can be a very lucrative business and yet getting clientele may not be so easy. It takes work, networking and a strong referral base to build up such a business. One good way to help build strong pool cleaning routes is by innovative public relations strategies. How so you ask?
Well consider [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/public-relations-for-a-pool-service-company.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Maybe the Strongest PR on Planet Earth?</title>
		<link>http://www.brunnow.com/maybe-the-strongest-pr-on-planet-earth.html</link>
		<comments>http://www.brunnow.com/maybe-the-strongest-pr-on-planet-earth.html#comments</comments>
		<pubDate>Mon, 29 Sep 2008 00:22:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/maybe-the-strongest-pr-on-planet-earth.html</guid>
		<description><![CDATA[Strong for business, non-profit and association managers when they use the fundamental premise of public relations to produce external stakeholder behavior change  the kind that leads directly to achieving their managerial objectives.
And strong when they do something positive about the behaviors of those outside audiences that most affect their organization.
And finally, if this is [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/maybe-the-strongest-pr-on-planet-earth.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>9 Rules of Media Relations Crisis Management</title>
		<link>http://www.brunnow.com/9-rules-of-media-relations-crisis-management.html</link>
		<comments>http://www.brunnow.com/9-rules-of-media-relations-crisis-management.html#comments</comments>
		<pubDate>Mon, 29 Sep 2008 00:02:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/9-rules-of-media-relations-crisis-management.html</guid>
		<description><![CDATA[As the tragedy at the Sago mine in West Virginia unfolded on our televisions and front pages in January of 2006, Im certain we all wondered how the story could have become such a terrific example of corporate media-relations bungling.
Perhaps I was in the minority thinking the bungling was terrific, but Im in the media [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/9-rules-of-media-relations-crisis-management.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Enhance Product Awareness : Method and Steps to increase Product Awareness and Popularity</title>
		<link>http://www.brunnow.com/enhance-product-awareness-method-and-steps-to-increase-product-awareness-and-popularity.html</link>
		<comments>http://www.brunnow.com/enhance-product-awareness-method-and-steps-to-increase-product-awareness-and-popularity.html#comments</comments>
		<pubDate>Sun, 28 Sep 2008 18:57:16 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/enhance-product-awareness-method-and-steps-to-increase-product-awareness-and-popularity.html</guid>
		<description><![CDATA[Enhance Product Awareness
The Internet has changed the way the world looks at products and services, and this has given rise to advertising companies boosting online business reactions of consumers with campaigns to enhance product awareness.
Banner ads, interactive marketing campaigns and online video advertising are all working in tandem to enhance product awareness and build up [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/enhance-product-awareness-method-and-steps-to-increase-product-awareness-and-popularity.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Get Noticed: How to Create a Press Kit</title>
		<link>http://www.brunnow.com/get-noticed-how-to-create-a-press-kit.html</link>
		<comments>http://www.brunnow.com/get-noticed-how-to-create-a-press-kit.html#comments</comments>
		<pubDate>Sat, 27 Sep 2008 18:57:02 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/get-noticed-how-to-create-a-press-kit.html</guid>
		<description><![CDATA[Most business owners try their hardest to get media attention.
 Why?  Because getting media attention is a great opportunity to
 get free promotion to a large group of targeted potential customers
 without all the cost.  It is also an objective presentation of a
 business and the products a business offers.  Businesses that [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/get-noticed-how-to-create-a-press-kit.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Managers, Want a Killer Edge?</title>
		<link>http://www.brunnow.com/managers-want-a-killer-edge.html</link>
		<comments>http://www.brunnow.com/managers-want-a-killer-edge.html#comments</comments>
		<pubDate>Tue, 23 Sep 2008 16:27:02 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/managers-want-a-killer-edge.html</guid>
		<description><![CDATA[Business, non-profit, government agency and association
 managers with public relations reporting to them are
 likely to miss achieving a killer edge when they focus
 strictly on communications tactics like press releases,
 special events, broadcast plugs or brochures.
On the other hand, those managers striving to alter the
 individual perception of members of their key outside
 audiences, [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/managers-want-a-killer-edge.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Attention PR Shoppers!</title>
		<link>http://www.brunnow.com/attention-pr-shoppers.html</link>
		<comments>http://www.brunnow.com/attention-pr-shoppers.html#comments</comments>
		<pubDate>Mon, 22 Sep 2008 08:11:58 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/attention-pr-shoppers.html</guid>
		<description><![CDATA[As a business, non-profit or association manager, what do you want?
Publicity that delivers newspaper and talk show mentions, or behavior change among your key outside audiences that leads directly to achieving your managerial objectives?
Special events that attract a lot of people, or public relations that persuades your most important outside audiences to your way of [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/attention-pr-shoppers.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Public Relations for Community Centers</title>
		<link>http://www.brunnow.com/public-relations-for-community-centers.html</link>
		<comments>http://www.brunnow.com/public-relations-for-community-centers.html#comments</comments>
		<pubDate>Mon, 22 Sep 2008 01:01:59 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/public-relations-for-community-centers.html</guid>
		<description><![CDATA[The local town community center is a place that the local citizens can gather and community groups can hold functions and this unites the entire town. Most community centers get the word out of the facilities availability and functions, but not all. In fact sometimes local banks with extra banquet rooms have more publicity about [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/public-relations-for-community-centers.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Managers and PR Genius</title>
		<link>http://www.brunnow.com/managers-and-pr-genius.html</link>
		<comments>http://www.brunnow.com/managers-and-pr-genius.html#comments</comments>
		<pubDate>Sun, 21 Sep 2008 17:11:59 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/managers-and-pr-genius.html</guid>
		<description><![CDATA[The real public relations geniuses might be managers. You know, managers who pursue their objectives by reaching, persuading and moving those outside audiences whose behavior most affect their organizations, to actions those managers desire.
Their secret is probably a PR blueprint something like this one: people act on their own perception of the facts before them, [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/managers-and-pr-genius.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Write A Great Press Release For Free Publicity</title>
		<link>http://www.brunnow.com/write-a-great-press-release-for-free-publicity.html</link>
		<comments>http://www.brunnow.com/write-a-great-press-release-for-free-publicity.html#comments</comments>
		<pubDate>Sun, 21 Sep 2008 03:03:09 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/write-a-great-press-release-for-free-publicity.html</guid>
		<description><![CDATA[One of the best ways to get your business, website, products and services noticed is by issuing a press release.
Many journalist, writers, editors, media outlets, and newsrooms use press releases to find newsworthy stories. Having your business mentioned in a publication or by the media exposes you to a large audience quickly.
Whether your goal is [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/write-a-great-press-release-for-free-publicity.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Get PR Off the Bench</title>
		<link>http://www.brunnow.com/get-pr-off-the-bench.html</link>
		<comments>http://www.brunnow.com/get-pr-off-the-bench.html#comments</comments>
		<pubDate>Sat, 20 Sep 2008 16:37:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/get-pr-off-the-bench.html</guid>
		<description><![CDATA[Something that results in your most important outside audiences doing what you need them to do should not be warming the bench.
But thats exactly whats happening at organizations that allow their public relations people to play games with tactics like newsletters, press releases and brochures instead of aggressively pursuing the major benefits PR can provide.
If [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/get-pr-off-the-bench.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Media Relations: Making Your Story More Newsworthy</title>
		<link>http://www.brunnow.com/media-relations-making-your-story-more-newsworthy.html</link>
		<comments>http://www.brunnow.com/media-relations-making-your-story-more-newsworthy.html#comments</comments>
		<pubDate>Fri, 19 Sep 2008 23:47:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/media-relations-making-your-story-more-newsworthy.html</guid>
		<description><![CDATA[During my career as the head of media relations for the worlds second largest environmental group, I regularly heard a common refrain from the scientists who so desperately wanted press attention for their projects. But my project is so important,&#8221; theyd say, expecting that was enough to crack the evening news.
The truth is, there is [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/media-relations-making-your-story-more-newsworthy.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Maybe You SHOULD Worry About Your PR!</title>
		<link>http://www.brunnow.com/maybe-you-should-worry-about-your-pr.html</link>
		<comments>http://www.brunnow.com/maybe-you-should-worry-about-your-pr.html#comments</comments>
		<pubDate>Fri, 19 Sep 2008 22:32:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/maybe-you-should-worry-about-your-pr.html</guid>
		<description><![CDATA[Especially if your public relations budget is all about tactics
 like brochures, special events, talking to reporters and press
 releases.
Please dont get me wrong. Communications tactics are
 valuable devices which we call upon from time-to-time to
 move a message from here to there.
But, as a business, non-profit or association manager,
 you can omit the best [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/maybe-you-should-worry-about-your-pr.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Boost Your Business by Partnering with a Non Profit Organization</title>
		<link>http://www.brunnow.com/boost-your-business-by-partnering-with-a-non-profit-organization.html</link>
		<comments>http://www.brunnow.com/boost-your-business-by-partnering-with-a-non-profit-organization.html#comments</comments>
		<pubDate>Fri, 19 Sep 2008 00:12:02 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/boost-your-business-by-partnering-with-a-non-profit-organization.html</guid>
		<description><![CDATA[Is your business looking for new and creative ways to gain publicity and build your customer base?  Partnering with non profit organizations may benefit your business in many ways.
Why business owners and managers should consider supporting non profits as part of their marketing strategy:
1. Advertising opportunities are usually offered when non profit organizations request [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/boost-your-business-by-partnering-with-a-non-profit-organization.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Are PR Campaigns Affordable?</title>
		<link>http://www.brunnow.com/are-pr-campaigns-affordable.html</link>
		<comments>http://www.brunnow.com/are-pr-campaigns-affordable.html#comments</comments>
		<pubDate>Thu, 18 Sep 2008 19:27:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/are-pr-campaigns-affordable.html</guid>
		<description><![CDATA[Between PR and advertising, many online businesses today prefer PR services because of two good reasons: one, PR is cheaper than advertising; and two, PR services are lasting in effect when it comes to promotions. But we could also argue that given PR as a cheaper commodity and effective in promotional services than advertising, still, [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/are-pr-campaigns-affordable.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Sound Like Your Situation?</title>
		<link>http://www.brunnow.com/sound-like-your-situation.html</link>
		<comments>http://www.brunnow.com/sound-like-your-situation.html#comments</comments>
		<pubDate>Thu, 18 Sep 2008 14:22:03 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/sound-like-your-situation.html</guid>
		<description><![CDATA[What a shame! Potentially productive public relations people resting on their oars in a large organization. Just kind of tinkering with tactics and leaving target audience perceptions (and behaviors) to pretty much do their own thing.
Big pain on the way!
Unattended, key public perceptions can morph into painful behaviors that hurt the organization.
Just plain shouldnt happen.
In [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/sound-like-your-situation.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Got Publicity-2007?</title>
		<link>http://www.brunnow.com/got-publicity-2007.html</link>
		<comments>http://www.brunnow.com/got-publicity-2007.html#comments</comments>
		<pubDate>Thu, 18 Sep 2008 07:36:59 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/got-publicity-2007.html</guid>
		<description><![CDATA[Most people do not factor in publicity into their marketing program. They forget about it when planning. Or they think it happens spontaneously with enough word of mouth marketing.
Most people do not plan for their marketing. They have no budget set aside to market. They think their products are so good, people will spontaneously start [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/got-publicity-2007.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>The Potential And Benefits Of An Effective Press Release</title>
		<link>http://www.brunnow.com/the-potential-and-benefits-of-an-effective-press-release.html</link>
		<comments>http://www.brunnow.com/the-potential-and-benefits-of-an-effective-press-release.html#comments</comments>
		<pubDate>Wed, 17 Sep 2008 20:37:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/the-potential-and-benefits-of-an-effective-press-release.html</guid>
		<description><![CDATA[Press releases are potentially your best tool for getting the word out about your product or website. There are literally hundreds of online news distribution networks ready to pick up and publish your news release (for as long as it is well-written, of course)  and when they do, your website gets a number of [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/the-potential-and-benefits-of-an-effective-press-release.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Public Relations for VoIP</title>
		<link>http://www.brunnow.com/public-relations-for-voip.html</link>
		<comments>http://www.brunnow.com/public-relations-for-voip.html#comments</comments>
		<pubDate>Wed, 17 Sep 2008 04:32:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/public-relations-for-voip.html</guid>
		<description><![CDATA[Perhaps you have seen all the voice IP commercials on TV?  They are quite good indeed and millions of Americans have signed up for voice IP telephone service.  Unfortunately voice IP also take up significant bandwidth and this can cause problems with the service making people very upset.
Of course you cannot argue with [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/public-relations-for-voip.html/feed</wfw:commentRss>
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		<item>
		<title>Dealing With Reporters in Your Small Business</title>
		<link>http://www.brunnow.com/dealing-with-reporters-in-your-small-business.html</link>
		<comments>http://www.brunnow.com/dealing-with-reporters-in-your-small-business.html#comments</comments>
		<pubDate>Tue, 16 Sep 2008 15:02:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/dealing-with-reporters-in-your-small-business.html</guid>
		<description><![CDATA[It behooves you to know and remember the names of reporters.  Reporters know everybody.  They talk to and interview people constantly.  Because of their job, they usually size people up in a matter of minutes, sometimes without even meeting them face-to-face.  If first impressions ever count, this is one first impression [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/dealing-with-reporters-in-your-small-business.html/feed</wfw:commentRss>
		</item>
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		<title>E-Mail Media Releases</title>
		<link>http://www.brunnow.com/e-mail-media-releases.html</link>
		<comments>http://www.brunnow.com/e-mail-media-releases.html#comments</comments>
		<pubDate>Mon, 15 Sep 2008 23:17:03 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/e-mail-media-releases.html</guid>
		<description><![CDATA[E-mail is becoming the preferred way to receive media releases. Although it can sometimes be harder to get valid e-mail addresses for media contacts, e-mail releases are more likely to be read than faxes and faster than snail mail.
Collect e-mail addresses for your preferred media contacts from the web sites for publications and broadcast outlets. [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/e-mail-media-releases.html/feed</wfw:commentRss>
		</item>
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		<title>PR Malfeasance</title>
		<link>http://www.brunnow.com/pr-malfeasance.html</link>
		<comments>http://www.brunnow.com/pr-malfeasance.html#comments</comments>
		<pubDate>Mon, 15 Sep 2008 15:52:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/pr-malfeasance.html</guid>
		<description><![CDATA[Back in July this year, blogger and Yahoo! employee Russell Beattie published a well-publicised rant about the tactics PR firms are using to insert their promotional press in this untapped domain of publishing. In it, he fumed at the PRrazzi: What are these people thinking? Do they really think the same lies and manipulation that [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/pr-malfeasance.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Top 5 Reasons Why You Need a Publicist</title>
		<link>http://www.brunnow.com/top-5-reasons-why-you-need-a-publicist.html</link>
		<comments>http://www.brunnow.com/top-5-reasons-why-you-need-a-publicist.html#comments</comments>
		<pubDate>Mon, 15 Sep 2008 02:52:11 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/top-5-reasons-why-you-need-a-publicist.html</guid>
		<description><![CDATA[1. You need exposure.
In order to sell something, the public needs to know about it.
You have something that you are certain that the rest of the public needs to know about and there is no better way to spread the word about you or your product than with public relations. The amount of encouraging attention [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/top-5-reasons-why-you-need-a-publicist.html/feed</wfw:commentRss>
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		<title>Press Release Templates</title>
		<link>http://www.brunnow.com/press-release-templates.html</link>
		<comments>http://www.brunnow.com/press-release-templates.html#comments</comments>
		<pubDate>Sun, 14 Sep 2008 19:02:05 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/press-release-templates.html</guid>
		<description><![CDATA[See here a template of a sample press release template. You can use it as an outline in your writing for press release
Press release template sample
Contact: Contacts name (your name)
 Contacts phone number (your phone number)
 Contacts email address (your email address)
FOR IMMIDIATE RELEASE
Put Here The Title Of Your Press Release In Bold Type
City, State [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/press-release-templates.html/feed</wfw:commentRss>
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		<item>
		<title>Make Your PR Budget Work Harder</title>
		<link>http://www.brunnow.com/make-your-pr-budget-work-harder.html</link>
		<comments>http://www.brunnow.com/make-your-pr-budget-work-harder.html#comments</comments>
		<pubDate>Sat, 13 Sep 2008 22:27:02 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/make-your-pr-budget-work-harder.html</guid>
		<description><![CDATA[Do it by restructuring your business, non-profit or association public relations program so that it delivers the stakeholder behavior changes you want. Changes that lead directly to achieving your objectives.
A good first step is to base the restructure on a reality like this: People act on their own perception of the facts before them, which [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/make-your-pr-budget-work-harder.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Free Publicity is Yours with Newsworthy Information</title>
		<link>http://www.brunnow.com/free-publicity-is-yours-with-newsworthy-information.html</link>
		<comments>http://www.brunnow.com/free-publicity-is-yours-with-newsworthy-information.html#comments</comments>
		<pubDate>Sat, 13 Sep 2008 11:02:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/free-publicity-is-yours-with-newsworthy-information.html</guid>
		<description><![CDATA[Many entrepreneurs suffer from inability to grasp the importance of publicity. If you arent letting people know about your accomplishments, especially the media, youre making a big mistake. The good news is, you can change the way you approach publicity and it can actually be fun. To increase your business success, you want to be [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/free-publicity-is-yours-with-newsworthy-information.html/feed</wfw:commentRss>
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		<item>
		<title>The Right Hook</title>
		<link>http://www.brunnow.com/the-right-hook.html</link>
		<comments>http://www.brunnow.com/the-right-hook.html#comments</comments>
		<pubDate>Fri, 12 Sep 2008 23:06:54 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/the-right-hook.html</guid>
		<description><![CDATA[Have you fantasized about spreading word of your business on a top-rated TV show like The Today Show or Oprah?
Eileen Roth, a professional organizer just a year into her business, was able to get on both shows using the time-honored technique of the news hook.
Understanding the News Nook
Do-it-yourself PR people often tell prospects that the [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/the-right-hook.html/feed</wfw:commentRss>
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		<item>
		<title>Public Relations for a Mobile Tool Sales Company</title>
		<link>http://www.brunnow.com/public-relations-for-a-mobile-tool-sales-company.html</link>
		<comments>http://www.brunnow.com/public-relations-for-a-mobile-tool-sales-company.html#comments</comments>
		<pubDate>Fri, 12 Sep 2008 17:51:56 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/public-relations-for-a-mobile-tool-sales-company.html</guid>
		<description><![CDATA[What kinds of public service and public relations programs can a mobile tool sales company be involved with in their community? Well how about a Mobile Neighborhood Business Watch Program to help take a bite out of crime? Sure that sounds easy enough but is it a good fit? Well consider this case study and [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/public-relations-for-a-mobile-tool-sales-company.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Public Relations and Party Supply Companies</title>
		<link>http://www.brunnow.com/public-relations-and-party-supply-companies.html</link>
		<comments>http://www.brunnow.com/public-relations-and-party-supply-companies.html#comments</comments>
		<pubDate>Fri, 12 Sep 2008 08:47:01 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/public-relations-and-party-supply-companies.html</guid>
		<description><![CDATA[Public Relations Programs and such for Party Supply Companies are not tough due to the number of events they are involved with and yet often sometimes something unique in nature also makes sense because this means a little innovation bonus in the minds of the community. Consider if you will that a Party Supply Company [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/public-relations-and-party-supply-companies.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>The Nine Worst Mistakes You Can Make When Dealing With The Media</title>
		<link>http://www.brunnow.com/the-nine-worst-mistakes-you-can-make-when-dealing-with-the-media.html</link>
		<comments>http://www.brunnow.com/the-nine-worst-mistakes-you-can-make-when-dealing-with-the-media.html#comments</comments>
		<pubDate>Fri, 12 Sep 2008 02:52:14 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/the-nine-worst-mistakes-you-can-make-when-dealing-with-the-media.html</guid>
		<description><![CDATA[Did you get my article in yet? That question, when asked by a PR person or business owner, is enough to set a reporters teeth on edge. All it manages to convey to the reporter is that you dont bother to read his or her publication or tune into their program. To give you a [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/the-nine-worst-mistakes-you-can-make-when-dealing-with-the-media.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Public Relations</title>
		<link>http://www.brunnow.com/public-relations.html</link>
		<comments>http://www.brunnow.com/public-relations.html#comments</comments>
		<pubDate>Thu, 11 Sep 2008 05:17:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/public-relations.html</guid>
		<description><![CDATA[Though the press release is the most common Public Relations tool, it is just one of the many means to gain free publicity. Here are some other avenues to explore:
By-line articles can be written about your area of interest and can be published either online or in niche publications that serve your industry. Besides getting [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/public-relations.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Public Relations for Losing Sports Teams</title>
		<link>http://www.brunnow.com/public-relations-for-losing-sports-teams.html</link>
		<comments>http://www.brunnow.com/public-relations-for-losing-sports-teams.html#comments</comments>
		<pubDate>Thu, 11 Sep 2008 02:02:01 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/public-relations-for-losing-sports-teams.html</guid>
		<description><![CDATA[Getting people to come to professional sports games when the team has been losing all season is not easy.  It seems like the bad news is only what the media will print.  When the headlines turn against a sports team it is time to call in the public-relations specialists and start getting in [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/public-relations-for-losing-sports-teams.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Public Relations for College Districts</title>
		<link>http://www.brunnow.com/public-relations-for-college-districts.html</link>
		<comments>http://www.brunnow.com/public-relations-for-college-districts.html#comments</comments>
		<pubDate>Wed, 10 Sep 2008 18:42:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/public-relations-for-college-districts.html</guid>
		<description><![CDATA[So often College Districts get a negative connotation in a community due to the increased crime they generate. Most of the crime is not real bad mostly kids screwing around, although some is indeed problematic to local crime statistics. I propose allowing College Districts to participate in Neighborhood Mobile Watch Programs to help them achieve [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/public-relations-for-college-districts.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Public Relations for Co-ops</title>
		<link>http://www.brunnow.com/public-relations-for-co-ops.html</link>
		<comments>http://www.brunnow.com/public-relations-for-co-ops.html#comments</comments>
		<pubDate>Wed, 10 Sep 2008 02:22:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/public-relations-for-co-ops.html</guid>
		<description><![CDATA[Co-ops are becoming all the rage and they make sense for smaller rural communities who need to use this energy of all that used to be offered in their community to do the most good both locally and in trade.  The most important thing for the success of a co-op is proper publicity, community [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/public-relations-for-co-ops.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Is PR Really A &#34;Soft&#34; Discipline?</title>
		<link>http://www.brunnow.com/is-pr-really-a-soft-discipline.html</link>
		<comments>http://www.brunnow.com/is-pr-really-a-soft-discipline.html#comments</comments>
		<pubDate>Tue, 09 Sep 2008 21:22:05 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/is-pr-really-a-soft-discipline.html</guid>
		<description><![CDATA[If so, what is a hard discipline? One that involves HUGE
 money or personal pain? One that absorbs all the general
 counsels time? Or, is it the blinding success of a brand
 new business or, maybe, something that affects individual
 careers? Or must it simply employ clubs and brass knuckles?
I believe public relations is as [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/is-pr-really-a-soft-discipline.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Media Training: How to Tell a More Interesting Story</title>
		<link>http://www.brunnow.com/media-training-how-to-tell-a-more-interesting-story.html</link>
		<comments>http://www.brunnow.com/media-training-how-to-tell-a-more-interesting-story.html#comments</comments>
		<pubDate>Tue, 09 Sep 2008 12:17:05 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/media-training-how-to-tell-a-more-interesting-story.html</guid>
		<description><![CDATA[PRESIDENT BUSH TELLS A STORY
On March 18, 2005, President Bush stood before a group of Florida voters to tout his social security plan. He did something quite ordinary during his speech. He acknowledged a person in the audience and told her story.
President Bush told the crowd he had recently spoken with a local resident named [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/media-training-how-to-tell-a-more-interesting-story.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>The Real Value in Getting Seen, Heard and Celebrated in Your Own Backyard&#8230;and Beyond</title>
		<link>http://www.brunnow.com/the-real-value-in-getting-seen-heard-and-celebrated-in-your-own-backyardand-beyond.html</link>
		<comments>http://www.brunnow.com/the-real-value-in-getting-seen-heard-and-celebrated-in-your-own-backyardand-beyond.html#comments</comments>
		<pubDate>Mon, 08 Sep 2008 21:42:03 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/the-real-value-in-getting-seen-heard-and-celebrated-in-your-own-backyardand-beyond.html</guid>
		<description><![CDATA[Its February  a time of full-hearts, love, and gratitude.  My cup runneth over as I note the sixth anniversary of my growing business and reflect upon its very humble beginnings.  I often quip that I transitioned from desperate housewife to PR diva in nine life-altering steps.  My public relations, publicity coaching, [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/the-real-value-in-getting-seen-heard-and-celebrated-in-your-own-backyardand-beyond.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Public Relations Idea for Economic Development Associations</title>
		<link>http://www.brunnow.com/public-relations-idea-for-economic-development-associations.html</link>
		<comments>http://www.brunnow.com/public-relations-idea-for-economic-development-associations.html#comments</comments>
		<pubDate>Mon, 08 Sep 2008 12:37:02 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/public-relations-idea-for-economic-development-associations.html</guid>
		<description><![CDATA[What can Economic Development Agencies do to promote the local community public relations? Often they go out of their way to promote the community itself to potential business corporate suitors. May I suggest that Economic Development Associations join in the fight against crime? Why not allow them to participate in Neighborhood Business Watch Programs. Why [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/public-relations-idea-for-economic-development-associations.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Case Study; Public Relations for Oil Change Companies</title>
		<link>http://www.brunnow.com/case-study-public-relations-for-oil-change-companies.html</link>
		<comments>http://www.brunnow.com/case-study-public-relations-for-oil-change-companies.html#comments</comments>
		<pubDate>Mon, 08 Sep 2008 02:17:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/case-study-public-relations-for-oil-change-companies.html</guid>
		<description><![CDATA[Public Relations is a lot about creativity and notability. Yet many industries have a tough time figuring out ways to promote and position their companies thru smart public relations programs. Let me tell you about a case study I worked on with an Independent Oil Change Chain.
They had contracted with me to do some co-branding [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/case-study-public-relations-for-oil-change-companies.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Publicity Performance Not Enough?</title>
		<link>http://www.brunnow.com/publicity-performance-not-enough.html</link>
		<comments>http://www.brunnow.com/publicity-performance-not-enough.html#comments</comments>
		<pubDate>Sun, 07 Sep 2008 12:37:10 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/publicity-performance-not-enough.html</guid>
		<description><![CDATA[Even after a nice piece in a national publication, or a
 stint on a popular talk show, do you still have a feeling
 that your public relations dollar could be better spent?
As a business, non-profit or association manager, do
 questions like that linger in your mind?
Because if they do, you may be coming down with [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/publicity-performance-not-enough.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Tips for a Press Release Writer</title>
		<link>http://www.brunnow.com/tips-for-a-press-release-writer.html</link>
		<comments>http://www.brunnow.com/tips-for-a-press-release-writer.html#comments</comments>
		<pubDate>Sun, 07 Sep 2008 07:36:58 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/tips-for-a-press-release-writer.html</guid>
		<description><![CDATA[Today, thousands of business owners are trying to take advantage of the internet for sales purposes.  As a result, many marketing and sales people are researching tips for a press release writer.  Depending on your current job, or future employment plans, you may also be interested in using a press release writer to [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/tips-for-a-press-release-writer.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>10 Tips to Polish Your Press Release</title>
		<link>http://www.brunnow.com/10-tips-to-polish-your-press-release.html</link>
		<comments>http://www.brunnow.com/10-tips-to-polish-your-press-release.html#comments</comments>
		<pubDate>Sun, 07 Sep 2008 07:17:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/10-tips-to-polish-your-press-release.html</guid>
		<description><![CDATA[Working with small businesses and nonprofits, I am often asked for advice on writing a press release that is sure to get picked up by worthy media outlets. For those new to writing press releases, here are 10 quick tips to ensure your success:
Tip #1  Your press release must be newsworthy. You cant write [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/10-tips-to-polish-your-press-release.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Managers:  Paying for PR-Lite?</title>
		<link>http://www.brunnow.com/managers-paying-for-pr-lite.html</link>
		<comments>http://www.brunnow.com/managers-paying-for-pr-lite.html#comments</comments>
		<pubDate>Sun, 07 Sep 2008 00:07:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/managers-paying-for-pr-lite.html</guid>
		<description><![CDATA[As a business, non-profit or association manager, your  public relations expenditure may give you names in the  newspaper or product plugs on radio. But what about key  stakeholder behavior change  the kind that leads directly  to achieving your managerial objectives?
Since thats public relations strongest suit, shouldnt you  be getting [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/managers-paying-for-pr-lite.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Cross Cultural Communication &#38; PR</title>
		<link>http://www.brunnow.com/cross-cultural-communication-pr.html</link>
		<comments>http://www.brunnow.com/cross-cultural-communication-pr.html#comments</comments>
		<pubDate>Sat, 06 Sep 2008 15:37:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/cross-cultural-communication-pr.html</guid>
		<description><![CDATA[The Public Relations (PR) industry is responsible for creating and maintaining relationships between clients and customers. Through areas such as brand management, advertising, media relations and crisis management, PR practitioners seek to foster interest, trust and belief in a product or company.
PR practitioners are aware of how best to carry this out when dealing within [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/cross-cultural-communication-pr.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>The Press Pack Is Chasing You - Give Them Room</title>
		<link>http://www.brunnow.com/the-press-pack-is-chasing-you-give-them-room.html</link>
		<comments>http://www.brunnow.com/the-press-pack-is-chasing-you-give-them-room.html#comments</comments>
		<pubDate>Fri, 05 Sep 2008 11:32:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Press Release Distribution]]></category>

		<guid isPermaLink="false">http://www.brunnow.com/the-press-pack-is-chasing-you-give-them-room.html</guid>
		<description><![CDATA[Theres good news for public relations execs, marketing
 professionals and even one-man-band entrepreneurs: journalists
 are surfing your sites looking for news.
Its true - while some PR people spend months trying to win over
 cynical reporters in order to wrangle a company profile or CEO
 interview (and get nowhere), an army of journalists are
 proactively hunting [...]]]></description>
		<wfw:commentRss>http://www.brunnow.com/the-press-pack-is-chasing-you-give-them-room.html/feed</wfw:commentRss>
		</item>
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